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Virtual Application Appliances

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Augmented reality (AR) and virtual reality (VR) have been the subject of much discourse in the last several years. They were widely anticipated in the gaming and entertainment industries, but in marketing and corporate settings, the benefits were murky at best. Today, these technologies are becoming more of a reality in all areas of business. For example, the new IKEA® shopping app leverages augmented reality to help shoppers determine how certain popular items will look in their homes - no trip to a crowded megastore necessary. Marriott® deployed virtual reality for customers to see its hotel rooms around the world without having to actually travel, and KFC® and Walmart® are using virtual reality to train employees before they begin working. These use cases are interesting for consumers and for business leaders alike, but while the hype factor is as high as ever, ... (more)

Three Ways to Utilize Virtual Reality in Marketing Campaign | @CloudExpo #VR #Cloud #Virtualization

The impact of emerging technologies has taken the business by storm. Everyone is familiar with Virtual Reality and 360-degree virtual reality. The immersive experience offered by these emerging technologies have replaced the way people shopped, interact and have fun. Though, the virtual reality and 360-degree virtual reality are new in the marketing arena. Therefore, most of the marketers are not familiar with how to incorporate into marketing and sale strategy. The survival of any business in today’s world is only possible by integrating emerging technologies within the organization. In this article, we are going to discuss how to incorporate VR in your marketing campaigns. Create Compelling Stories Virtual reality is all about the immersive and mesmerizing experience that instigates the users. The big giants like YouTube and Facebook are already into 360-degree VR ... (more)

AppZero Arms ISVs to Face the Dark Side of Freedom

Hypothetical question:  If a big ISV were to fall in love with AppZero technology but turn out to be a VMware sibling, do I have a.) a great opportunity, b.) a giant time sink, or c.) a competitive trap on my hands? I love talking with Independent Software Vendors (ISVs) about how Virtual Application Appliance (VAA) is the way to go for delivering applications to their users.  It's true.  It's fun.  It's revolutionary. Last week my CTO and I were in a room with 5 engineers who were describing the challenge of supporting close to 10,000 customers on a software application that does replication for mirroring, backup, business continuity, and other such mission critical functions.  Their comments went pretty much like this: "Every day we have an install that doesn't seem to work" "We had Microsoft and InstallShield on a call with a customer last week" "Files are sometim... (more)

Best Day to Blog Experiment – The Results

Last week I did a little experiment to determine what is the best day of the week to blog, Monday thru Friday, that is.  I’ve come across many stories about when is the best day/time to get the most readership exposure from a blog post and I posted a blog entry every day last week to conduct my own little brief, non-scientific experiment.  So what is the best day to blog?  Depends.  Monday, Wednesday or Thursday all had the best results but in some cases, it depended on the post location.  I even waited until mid-week to post these results, based on last week’s experiment.   My primary blog is on F5’s DevCentral community site but I also push content out to WordPress, Blogger, Posterous, PodBean and Ulitzer.  I usually track through Google analytics but some sites have their own statistical reporting.  So let’s get to the charts. This first one shows the results o... (more)

The Top 150 Players in Cloud Computing

Cloud Expo Early Bird Savings A robust ecosystem of solutions providers is emerging around cloud computing. Here, SYS-CON's Cloud Computing Journal expands its list of most active players in the fast-emerging Cloud Ecosystem, from the 'mere' 100 we identified back in January of this year, to half as many again - testimony, if any further were needed, to the fierce and continuing growth of the "Elastic IT" paradigm throughout the world of enterprise computing. Editorial note: The words in quotation marks used to describe the various services and solutions in this round-up are in every case taken from the Web sites cited. As ever we encourage software engineers, developers, IT operations managers, and new/growing companies in every case to "suck it and see" by downloading or otherwise sampling the offering in question for themselves. (Omissions to this Top 150 list sh... (more)

The Next Big "Cloud" Thing: VMWare’s Virtual Platform Stack

VMware Virtualization on Ulitzer VMWare's purchase of SpringSource came as quite a shock to many in the industry. Why?  Because, with this purchase, the Gorilla of Virtualization jumped from below the OS right smack up into application development and the runtime stack.  Now they can deliver a Platform as a Service (Paas) for everyone under the sun .... or, as is more likely, the cloud. At first glance, you might wonder why VMware would make this move into the application development space: What synergy is there between the below the OS infrastructure and application infrastructure?  Is Microsoft's Hyper-V making such in roads that VMware is compelled to pursue a diversification play in order to complete? If it's one stop shopping they are looking to offer, okay.  But how many one stop companies can there be?  Oracle, IBM, and Microsoft have been building their one... (more)

VMware’s Genius: Doing Something Old

Virtualization Magazine on Ulitzer Here's my premise:  high impact, culture-bending technological innovations - however different they may be one from another - conform to a predictable template of evolution.  It goes something like this: 1.       Break-thru - The point of entry at which a technology breaks onto the market scene doing something old in a dramatically new way.  The break-thru vendor, frequently a modest sized venture or start-up, faces the uphill struggle to educate, and otherwise evangelize its would-be market.  It is an expensive, labor-intensive phase in which there the potential rewards are as high as the risk of failure.  Early adopters assume the risk of pioneering to gain substantial advantages in costs and/or performance. Greg O'Connor at the AppZero booth during 4th International Cloud Computing Conference & Expo, at Santa Clara Convention Cen... (more)

AppZero Named “Silver Sponsor” of 4th Cloud Computing Expo

SYS-CON Events announced today that AppZero, pioneer in server-side application virtualization, was named "Silver Sponsor" of the 4th International Cloud Computing Conference & Expo, which will be taking place November 2-4, 2009 at the Santa Clara Convention Center, Santa Clara, CA. AppZero software virtualizes Windows and Unix server applications for nearly instant provisioning as services across a network, on any server (physical or virtual), in the datacenter or in the cloud.  First to market with a toolset for virtualizing server-side applications, AppZero has pioneered the Virtual Application Appliance (VAA), in which an application is encapsulated with all of its dependencies - but without any operating system (OS) component. The result is server applications that are 100% portable with zero footprint and performance near native levels.  For enterprises and ISVs i... (more)

Virtualization Expo New York Call for Papers to Expire January 15, 2010

Virtualization Expo on Ulitzer Virtualization cuts across just about all that you might find in the today's data center: to one degree or another, clients, servers, applications, storage systems, data networks, and security can all now be virtualized. . By compressing multiple workloads onto a single physical server, Virtualization enables data centers to save tremendous amounts of money on hardware, power, cooling and floor space. For small and midsized enterprises, Virtualization can also help data centers tap into levels of fault tolerance previously enjoyed only by huge organizations. And chief executives are discovering that Virtualization has the potential not only to improve the balance sheet, but also to strengthen competitive advantage and put a shine on the corporate brand. Designing and managing IT environments independently from physical limitations is... (more)

Who Invented Virtualization?

VAA on Ulitzer We've all been there.  Minding our own business in a local establishment, when a discussion's heat rises to the level of a sporting bet.  Sides are chosen, money plunked down, combatants await the reveal.  Other than adult beverages, the thing these bets seem to have in common is that the winning fact generally runs against commonly held assumptions. Here's a winner for you: Q:  What company "invented" virtualization technology? A:  The long defunct Burroughs Corporation first brought mainframe virtualization to market in the 1960s.  But it was not until the then laggard IBM brought it to their 360 line in the 1970s that the concept was legitimized. I'm willing to make this little bet with you:  Most people of a certain age are more than willing to bet folding green that IBM ‘invented' virtualization.  Gen-any-letters will bet VMware with confidence.... (more)

AppZero Founder Launches Virtual Application Appliances Topic on Ulitzer

Greg O'Connor, President & CEO of AppZero launched today Virtual Application Appliances (VAA) topic on Ulitzer. O'Connor is pioneering the Virtual Application Appliance approach to simplifying application-lifecycle management. He is responsible for translating AppZero's vision into strategic business objectives and financial results. He has over 25 years of management and technical experience in the computer industry. Greg was founder and president of Sonic Software, acquired in 2005 by Progress Software (PRGS). There he grew the company from concept to over $40 million in revenue. Gregg O'Conner at "Cloud Computing Power Panel" which took place during Cloud Computing Expo and streamed live to 60,000 viewers from SYS-CON.TV's Times Square studios. At Sonic, he evangelized and created the Enterprise Service Bus (ESB) product category, which is generally accepted to... (more)